Due to the questioning of the use of ‘probably’ in the slogan, we thought it wise to write a blog post to explain the idea further. The use of ‘probably’ is a strength of the campaign. No one can say for certain that any gods exist or don’t exist – that would require blind faith.
You can’t disprove unicorns, the tooth fairy, Zeus, or any gods but what you can say is that there is no solid evidence to think they exist. This campaign uses ‘probably’ to say that although you can’t disprove things like unicorns and fairies, you can say there’s not a shred of evidence for the thousands of gods that humans have ever worshipped.
Atheism is a positive statement about the limits of knowledge. Rather than taking a religious-like leap of faith and saying that there definitely is a god or definitely isn’t a god, atheists just say that there’s as much evidence for the Christian God as there is for Zeus or any other supernatural thing. That is, zilch.
Theists, on the other hand, think they know the one true God out of the literally thousands that have ‘existed’. And, in fact, they often refer to this god as their Personal God – one personal god for everyone. This is interesting as a recent study has shown that peoples’ own personal beliefs tend to align very well with what they think God thinks. Of course, there’s no reason to think that God exists in anything more than a person’s imagination.